Assistant Professor
(Dr. Qureshi Riyaz Ahmed is an accomplished academician and researcher with extensive experience in
the field of Marketing Management. He is currently serving as Assistant Professor in the Department of
Marketing at the Institute of Management & Research, MGM University, Aurangabad. He has been engaged
in teaching and research for more than fifteen years, having worked with reputed institutions
including N.L. Dalmia Institute of Management Studies & Research, Mumbai, Symbiosis University of
Applied Sciences, Indore, and ITM University, Mumbai.)
(Dr. Ahmed holds a Ph.D. in Management Studies from SGB Amravati University, where he completed his
doctoral research titled “A Study of Impact of Online Advertisement on Consumer Buying Behavior.” His
academic expertise spans a wide range of subjects including Marketing Management, Digital & Online
Marketing, Advertising, Consumer Behavior, Retail Management, Brand Management, and E-Commerce.)
(He has made significant scholarly contributions through publications in Scopus-indexed, ABDC-listed,
and other peer-reviewed National and International journals. His recent works address emerging themes
such as metaverse education, digital transformation, social media marketing, sustainability, and
consumer purchase behavior. Dr. Ahmed has presented his research at prestigious platforms including
IIM Ranchi, IIM Shillong, MICA Ahmedabad, Great Lakes Gurgaon, and several other international and
national conferences.)
(In addition to his research accomplishments, Dr. Ahmed has four published patents in the domains of
marketing analytics, digital supply chain systems, and AI-based technologies, reflecting his interest
in technological integration within marketing.)
(He serves on multiple Editorial and Review boards, including the Journal of Accounting and
Organisational Change (Emerald, Scopus-Q2), and is a member of the Advisory Board of the Maharashtra
Center for Entrepreneurship Development (MCED), Govt. of Maharashtra. He has also been invited to
deliver keynote addresses, conduct Technical Sessions, and Chair Conference Tracks at various academic
events across the country.)
(Dr. Ahmed has completed numerous Faculty Development Programmes (FDPs) through national and
international institutions such as AICTE, UGC, ICSSR, AMITY University, and MIT Square, London,
strengthening his pedagogical and research capabilities. He has also handled important academic and
administrative responsibilities, including Research Committee coordination, NAAC-related assignments,
examination duties, and consultancy project support.)
(Recognized for his academic rigor, commitment to quality teaching, and active involvement in
institutional development, Dr. Qureshi Riyaz Ahmed continues to contribute to the advancement of
marketing education and research with dedication and professional excellence.)
Ph.D | Experience : 15 Years